by Jo Ginger | Jan 2, 2024 | Blogs, Google & YouTube PPC
Video ads are excellent at grabbing viewers’ attention if executed and delivered correctly. However, contrary to popular opinion, there is far more involved when creating video advertisements that actually convert and drive engagement. Think about when a video ad is...
by Jo Ginger | Dec 7, 2023 | Blogs, Video Marketing
If 2023 has taught us anything, it’s that video has become an indispensable part of modern digital marketing campaigns. With digital transformation at the heart of how consumers digest information and communicate with brands, companies now must leverage eye-catching...
by Jo Ginger | Nov 17, 2023 | Blogs, Ginger news
To say that video marketing has transformed the digital landscape would be a huge understatement. Yet considering the prevalence of video – and by extension, video ads – in digital marketing, it’s surprising how few brands can utilise this medium to its...
by Jo Ginger | Nov 13, 2023 | Blogs, Ginger news
In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial. Maintaining that ever-important competitive edge in a highly crowded marketplace proves difficult, particularly if you are using your valuable marketing budget on efforts...
by Jo Ginger | Oct 9, 2023 | Blogs, Social Media Marketing
LinkedIn has established itself as a hugely relevant and impactful social media marketing tool. For professionals looking to network, build their personal brand, and advance their careers – it’s unmatched. However, B2B brands can also see considerable success...
