by Jo Ginger | Mar 29, 2023 | Blogs, Google & YouTube PPC, Social Media Marketing
Modern buying habits have changed exponentially. This can be attributed largely to huge market disruption in the tech world, with immense buying power now at our fingertips via our mobile phones, that also provide us with digital high streets of stores and businesses...
by Jo Ginger | Feb 27, 2023 | Blogs, Google & YouTube PPC, Social Media Marketing
Artificial Intelligence (AI) and Machine Learning (ML) are technologies that have revolutionised the way we live and work. Both are getting more sophisticated – and yet more user-friendly – by the day. One of the newest and most innovative new tools on...
by Jo Ginger | Nov 12, 2021 | Blogs, Social Media Marketing, Video Marketing
Depending on your market audience, Facebook may not be everyone’s first choice for social media advertising. However, if you’re utilising video as part of your marketing strategy, Facebook is an absolute goldmine for generating leads and sales for your business. We’d...
by Jo Ginger | Aug 13, 2021 | Blogs, Social Media Marketing
LinkedIn has come a long way since its inception in 2003 as a professional networking site. It’s evolved into a diverse, wide-reaching social network that’s rife with business communication. It is also a hotspot for boosting brand awareness, sourcing job prospects,...
by Jo Ginger | Aug 11, 2021 | Blogs, Google & YouTube PPC, Social Media Marketing
Social media marketing is a valuable form of marketing that can benefit a business significantly. That being said, some companies invest heavily in PPC campaigns and find that’s the best way forward. So, Google Ads or Facebook Ads, which is best for your business?...